The Science of Software: Developing Data-Driven Product Roadmaps

Data is used throughout organizations to help make educated decisions, but why does data seem to fall short when it comes to measuring how your product is actually used after the download?

In this webinar, Keith Fenech, VP, Software Analytics, discusses practical tips and tools for measuring end-user application use, and how you can leverage this data to define and hone your product roadmap.

In this session you will learn:

  • Methods for collecting software usage data
  • Which actionable metrics you should focus on when measuring application usage
  • How this data can help you build better products and convert more users to paying customers