Understanding Product Engagement to Drive Revenue

Who Should Watch
  • VP/Director, Product Management
  • VP/Director, Product Development
Presenters
Keith Fenech
Keith Fenech
VP, Software Analytics
About
Close

About this Presenter

Keith was the Co-Founder and CEO of Trackerbird Software Analytics before the company was acquired by Revulytics in 2016. Following the acquisition, Keith joined the Revulytics team and is now responsible for the strategic direction and growth of the Usage Analytics business within the company. Prior to founding Trackerbird, Keith held senior product roles at GFI Software where he was responsible for the product roadmap and revenue growth for various security products in the company's portfolio. Keith also brings with him 10 years of IT consultancy experience in the SMB space. Keith has a Masters in Computer Science from the University of Malta, specializing in high performance computing.

Keith Fenech, Vice President of Software Analytics at Revulytics, was the guest speaker for July’s Pragmatic Live Webinar Series, where he shared case studies and examples of how software usage analytics are used to drive revenue.

Software usage analytics gives you deep insight into what happens after the download. From overall user engagement, product usage and feature adoption to platform and architecture reporting, you’ll have actionable insight into who’s using your software and how they’re using it.

july-webinar.png

Watch now and you’ll learn how to analyze software usage to make data-driven decisions that improve your bottom line by:

  • Converting more trial users
  • Improving customer loyalty and satisfaction
  • Creating roadmaps that deliver features your users actually need
  • Accelerating development and maintenance on what matters most
  • Increasing retention rates

Check out a quick preview of this webinar: