Maximize Your Results Leveraging Software Usage Analytics
Most software product managers only have access to limited data and anecdotal evidence of product use. They lack the tools to make informed decisions based on actual customer usage of their applications. Unfortunately, this lack of data-driven insight can stand in the way of successfully meeting their customers’ needs.
of software providers will rely on insights from embedded software usage analytics to perform product management decisions and measure customer health by 2021.
of the historical vendors will offer subscription-based business models by 2020.