Who Should Watch
  • Product Development
  • Product Management
  • UI/UX Professionals
Keith Fenech
Keith Fenech
VP, Software Analytics

About this Presenter

Keith was the Co-Founder and CEO of Trackerbird Software Analytics before the company was acquired by Revulytics in 2016. Following the acquisition, Keith joined the Revulytics team and is now responsible for the strategic direction and growth of the Usage Analytics business within the company. Prior to founding Trackerbird, Keith held senior product roles at GFI Software where he was responsible for the product roadmap and revenue growth for various security products in the company's portfolio. Keith also brings with him 10 years of IT consultancy experience in the SMB space. Keith has a Masters in Computer Science from the University of Malta, specializing in high performance computing.

Gartner has identified Software Usage Analytics as an “on the rise” emerging technology that is enabling software providers to improve customer experience. But how is that translating in developers’ daily lives?

According to the results of a recent survey on data trends by SD Times, almost 85 percent of respondents reported that customer data is useful in driving product roadmap decisions, with feature prioritization and user experience topping the list.

During this webinar SD Times’ Editor-in-Chief David Rubinstein digs in to the survey results and shows how creators of software are relying on user insights to make important roadmap and customer experience decisions.

Revulytics’ VP of Software Analytics, Keith Fenech, shares customer case studies of how two vendors are using anonymous customer data to cut UI redesign in half and prioritize feature development on their product roadmaps.

Check out a quick preview of this webinar: