Revulytics Blog

[Video] How to Convert Software Pirates to Paying Customers

January 13, 2015


Unlicensed users represent a significant revenue opportunity for software vendors. In fact, 83% of pirated users in mature markets will pay for your software. Companies that can identify and target these users can double their online conversion rates.

Learn how in-application messaging lets you reach, educate and convert these unpaid users so you can add to your top line revenue.

Activate Your Data-Driven Compliance Program

Add new license revenue by detecting, identifying and converting unpaid users into paying customers.

Victor DeMarines

Post written by Victor DeMarines

Vice President, Products & Strategy at Revulytics

Victor DeMarines brings extensive security product management and marketing experience to Revulytics, where he is responsible for product strategy and direction. He is a frequent speaker and author on topics including piracy, reverse engineering and the protection of intellectual property.