Revulytics Blog

Vendor Responses to Software Piracy - Part 1, “The Discovery Phase”

November 19, 2010

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Join host Dan Thompson and guest Michael Goff for the first of three podcasts that address vendor responses to software piracy. In this podcast, we cover the "Discovery" phase and discuss how software vendors can first become aware that their applications are being pirated and offer some suggestions on initial steps to better understand the scope of their problem.

 


Dan and Michael


Click below to lsiten to "Discovery Phase" (6:12)

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Michael Goff

Post written by Michael Goff

Marketing Director at Revulytics
Michael is Marketing Director at Revulytics where he is responsible for corporate marketing, content, and social media. He has helped to educate the industry on the benefits of software usage analytics for compliance and product management through the company's blog and contributed articles in trade publications. Michael was previously a marketing programs manager at The MathWorks and principal at Goff Communications. Michael earned a J.D. from Boston University School of Law and a B.A. from Colgate University.