Revulytics Blog

Topic: Usage Analytics

Moving Applications to the Cloud and Adopting Cloud-Like Business Models

On-premise software vendors are incorporating cloud-like business models and subscription-based pricing that make them more competitive and best meet the needs of their customers. Adobe, Autodesk, and Microsoft have all adopted hybrid (on-premise ...

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Victor DeMarines  

|  October 17, 2019   |   Cloud

What Is Software Usage Analytics?

Depending on what you do (product management, software development, etc.), you may call it software usage analytics, runtime intelligence, software business intelligence, or software intelligence (if I missed your favorite please add it in the ...

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Michael Goff  

|  September 12, 2019   |   Product Management

How Well Do You Really Know Your Customers?

Remember the still-maligned Windows Vista operating system upgrade? What about Google’s Lively 3-D virtual world simulator and Allo instant messaging platform? While it’s easy to have missed those short-lived or misconceived products, it’s much ...

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Joseph Noonan  

|  September 06, 2019   |   Product Management

SDK Integration - Getting Started with Usage Intelligence - Part 1

In the first article of this 3 part series, we will be looking at how you can integrate your application with Revulytics Usage Intelligence in 4 easy steps from registering your product to viewing the first call-home data in your Dashboard. We will ...

Arielle Bonnici  

|  August 01, 2019   |   Usage Analytics

The Write Stuff: Using Software Analytics to Educate Customers

There’s nothing like the power of the pen. Or, in the digital era, there might be nothing as convincing as words created by computer pixels. For software companies, the influence of words lies in the content created to educate customers on how to ...

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Keith Fenech  

|  July 12, 2019   |   Marketing

Lessons from Alexa’s Super Bowl Ad: Crafting In-App Messaging that Engages Users

Alexa’s journey chronicled in the Super Bowl ads that my colleague Michael shared with me over the last two years were pretty hilarious. Particularly the ones that first aired two years ago when Alexa lost her voice and it was replaced by the voices ...

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Keith Fenech  

|  June 19, 2019   |   In-App Messaging

GDPR Turns 1: Have Businesses Kept Up?

During May 2018, as its deadline inched closer, Google searches in the United States for information around General Data Protection Regulation (known as GDPR) topped separate searches for Kim Kardashian and Beyoncé, according to the European ...

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Victor DeMarines  

|  May 17, 2019   |   Usage Analytics

Visualizing the User Journey with Path Analytics

We recently launched the User Flow reporting module in Revulytics Usage Intelligence, and the initial feedback from sharing it with customers both during beta and since going live has been overwhelmingly positive. Witnessing the excitement and ...

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Keith Fenech  

|  May 08, 2019   |   Product Management