Revulytics Blog

New Podcast and Data on License Overuse and Overt Piracy

February 17, 2011

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Join Dan Thompson and Michael Goff for a conversation on the differences between license overuse and overt piracy - and the different strategies that software vendors are using to respond to each type of piracy.

Listen to learn:

  • How V.i. Labs' customers are seeing an average of 50 percent of their piracy attributable to overuse
  • Conversion rates for turning infringing organizations into customers
  • Top 20 Geographies for Pirated Software Use
  • Benefits of gathering data on the use of unlicensed software

We also mentioned our October 2010 Software Piracy Luncheon - if you are responsible in any way for dealing with software piracy, you won't want to miss this presentation.

Click below to listen to "Data on License Overuse and Overt Piracy" (7:37)


Dan and Michael

Key Piracy Takeaway:

Understand the differences between license overuse and overt piracy to achieve the best results from infringing organizations

 

 

Michael Goff

Post written by Michael Goff

Marketing Director at Revulytics
Michael is Marketing Director at Revulytics where he is responsible for corporate marketing, content, and social media. He has helped to educate the industry on the benefits of software usage analytics for compliance and product management through the company's blog and contributed articles in trade publications. Michael was previously a marketing programs manager at The MathWorks and principal at Goff Communications. Michael earned a J.D. from Boston University School of Law and a B.A. from Colgate University.