Mac OS X API released for Trackerbird Software Analytics
December 12, 2013
Before we reach the end of 2013, we are pleased to announce that the Trackerbird Software Analytics SDK is now also available for Mac OS X. Mac application developers can now benefit from two native APIs for C++ or Obj-C to track any 64-bit app running on Mac OS X 10.6 or later. Apart from tracking installations, user-engagement and conversions for software products running on Mac OS, software companies can now also use Trackerbird's ReachOut™ in-app marketing framework to deliver direct-to-desktop messages or surveys to end-users running their Mac applications.
Keith is Revulytics’ VP, Software Analytics and was the co-founder and CEO of Trackerbird Software Analytics before the company was acquired by Revulytics in 2016. Following the acquisition, Keith joined the Revulytics team and is now responsible for the strategic direction and growth of the Usage Analytics business within the company. Prior to founding Trackerbird, Keith held senior product roles at GFI Software where he was responsible for the product roadmap and revenue growth for various security products in the company's portfolio. Keith also brings with him 10 years of IT consultancy experience in the SMB space. Keith has a Masters in Computer Science from the University of Malta, specializing in high performance computing.