Revulytics Blog

[VIDEO] How to Use In-App Messaging to Promote Events

June 20, 2018


In-application messaging is an untapped channel to promote events that can help users get more out of your applications, like webinars, product training, user meetups, trade shows, and more. In this video, we’ll show you how to set up a ReachOut program to enable users to book at time to meet with you at an upcoming trade show. You’ll learn how to:

  • Set up the basic details of the campaign.
  • Choose an image to increase engagement.
  • Set the placement on screen to ensure maximum attention.

With a combination of ReachOut in-app messaging and Usage Intelligenceevent attendance rates can be up to four times that of traditional channels such as email.

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Keith Fenech

Post written by Keith Fenech

Keith is Revulytics’ VP, Software Analytics and was the co-founder and CEO of Trackerbird Software Analytics before the company was acquired by Revulytics in 2016. Following the acquisition, Keith joined the Revulytics team and is now responsible for the strategic direction and growth of the Usage Analytics business within the company. Prior to founding Trackerbird, Keith held senior product roles at GFI Software where he was responsible for the product roadmap and revenue growth for various security products in the company's portfolio. Keith also brings with him 10 years of IT consultancy experience in the SMB space. Keith has a Masters in Computer Science from the University of Malta, specializing in high performance computing.