Recent posts by Keith Fenech

Keith Fenech
Keith is Revulytics’ VP, Software Analytics and was the co-founder and CEO of Trackerbird Software Analytics before the company was acquired by Revulytics in 2016. Following the acquisition, Keith joined the Revulytics team and is now responsible for the strategic direction and growth of the Usage Analytics business within the company. Prior to founding Trackerbird, Keith held senior product roles at GFI Software where he was responsible for the product roadmap and revenue growth for various security products in the company's portfolio. Keith also brings with him 10 years of IT consultancy experience in the SMB space. Keith has a Masters in Computer Science from the University of Malta, specializing in high performance computing.

Driving Customer Success with Software Usage Analytics

While it may seem obvious, the best way to retain customers (and grow your footprint within an existing account) is to ensure that customers are getting value from your applications. Let’s take a look at some ways the most innovative customer ...

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Keith Fenech  

|  January 07, 2020   |   Sales

Most Popular Software Product Management Articles of 2019

As we close out 2019, I wanted to share some of our most popular software product management articles. Please let me know what you think and if there are topics you would like us to cover in the comments below!

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Keith Fenech  

|  December 30, 2019   |   Product Management

5 Product Management Conferences Not to Miss in 2020

2019 was a great year to be in product management. LinkedIn listed Product Designer and Product Owner in the 10 most promising careers of 2019, with 80 percent more job openings year-over-year and a career advancement score of 9 out of 10. Glassdoor ...

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Keith Fenech  

|  December 16, 2019   |   Product Management

What Do Industry Analysts Think About Software Analytics?

It is no surprise that we talk a lot about software usage analytics, but I thought it would be interesting to take a look and see what industry analysts are saying, too.

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Keith Fenech  

|  December 12, 2019   |   Industry Research

Q&A with Sequent Learning Networks CEO Steven Haines: Walk a Mile in Your Customer’s Shoes

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. In these blog posts, we ask the presenters to share their insights - we encourage you to watch the ...

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Keith Fenech  

|  December 10, 2019   |   Product Management

User Engagement Metrics that Drive Application and Feature Retention

Product teams work tirelessly to build products that customers will love. But how do they know when it is time to celebrate their success? Or how do they know when they may need to go back to the drawing board and try again? Software usage analytics ...

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Keith Fenech  

|  November 27, 2019   |   Product Management

Trust But Verify (Software Adoption)

Instinct can lead to wonderful places. Henry Ford and Bill Gates are just a couple of business leaders who followed gut decisions to success. But instinct isn’t always reliable. Steve Jobs brought the world the Macintosh, iPhones, and iPads, but he ...

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Keith Fenech  

|  November 08, 2019   |   Product Management

Q&A with Sari Harrison: Beyond Vanity Metrics

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. In these blog posts, we ask the presenters to share their insights - we encourage you to watch the ...

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Keith Fenech  

|  October 30, 2019   |   Product Management

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