Compliance managers have the daunting challenge of identifying and confronting infringers. This ebook summarizes the key lessons we’ve learned about capturing better data, making informed decisions about it, and efficiently managing the process of transforming infringements into revenue.
“Revulytics experts helped us to think through our strategy and fine-tune our campaigns based on their analysis of the software usage intelligence we were receiving. As a result, we’re seeing increasing conversion rates on our campaigns.”
“We’ve realized that piracy cannot be addressed by licensing and DRM. Viewing it as a marketing opportunity has enabled us to implement a license revenue recovery program that’s adding millions of dollars to our bottom line.”
“Thanks to Compliance Intelligence and the systems we’ve built to leverage its data with the help of Revulytics, I’m bringing millions of dollars of new revenue into this company every year.”
“Based on our customer dynamics, release cycle, and the need for further piracy information, we decided to pursue a strategy of detection, rather than prevention – and it has worked exceptionally well.”
“We’re achieving all the things we set out to do. We’re realizing revenue, we’re reducing our piracy problem, and at the same time we’re maintaining strong customer relationships. We’ve never had to take legal action, and as often as not, we get a thank you for ‘bringing this information to our attention and giving us the opportunity to resolve it.”